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Stretching Your Advertising Budget with Remnant Ads
Advertising costs can strain your budget, but you can gain a lot more advertising real estate for less money by using remnant ads, also known as stand-by advertising. Various media outlets often have more advertising inventory than they can possibly sell, so they end up with advertising gaps in their publications or broadcasts. As a result, they stand to lose advertising revenue and have to develop additional filler material.
By being in the right place at the right time with a suitable ad, you can scoop up these remnants at a fraction of the standard advertising rates. A Detroit newspaper recently quoted the following rates for an ad in the Sunday paper:
- Quarter page: $3,500 standard, $1,300 remnant
- Half page: $7,000 standard, $2,500 remnant
- Full page: $14,000 standard, $4,000 remnant
Who offers remnant ad space?
Just about everywhere you see advertisements, you can find opportunities for running remnant ads:
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Buying a home that is a fixer upper is a great way to make money. However, it is not for everyone, and there are many things to consider before purchasing one. If you are thinking about buying your first fixer upper, I recommend you look for one that is 15 to 20 years old and one that is in need of only cosmetic or minimal repairs. Cosmetic or minimal repairs could range from just a fresh coat of paint, replacing old and outdated carpet and linoleum, to updating the kitchen and bathrooms. Starting out on a smaller scale will allow you to get a feel for, and find out what doing a fixer upper is all about. This way you can decide if this is something you actually want to do. If you were to do a major rehab where the whole house needs to be gutted, you might run into all kinds of problems that you are unable to handle and tie up all your time and money. Recommend this article... |
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Many people ask "what is fractional ownership?" and the closely related question "Is it timeshare? In this article I will attempt to answer these questions. This article is concerned exclusively with the fractional ownership of leisure/luxury assets. However most of the principles would apply equally to the fractional ownership of a practical item (e.g. for business). Recommend this article... |
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Some fractional ownership schemes are so far away from the true concept some companies are. Some seem to include the worst aspects of timeshare and outright ownership! To explore this further it is first necessary to explain the reasons why timeshare is almost always not a good investment: Timeshare - An Opportunity Missed Firstly there is absolutely nothing wrong with the concept of timeshare. If sold at the right price and managed well (at a fair cost) it can genuinely be a good option, especially when you consider the possibilities of swapping your week(s) for time at other properties. However there are frequent problems with the execution of timeshare schemes, these being some of the most common: Recommend this article... |
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Fractional ownership of property is a popular trend, but why is this? What are the advantages of owning property in this way? This article considers the aspects of purchase cost, size, location, and maintenance. Reduced Cost If you are considering buying a property then the financial commitment can seem daunting. If you could reduce the cost of purchasing your dream home by a factor of 10 that would make it much more manageable. With careful planning and selection of your fellow fraction owners it is possible to share the cost of purchasing without having to compromise on the weeks that you spend at your fractional property (most second home owners only stay 4-6 weeks in a year). A Bigger/More Luxurious Home or a Better Location Recommend this article... |
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GDP rebound eases recession fears
Julian Beltrame The Canadian Press
The economy is showing remarkable resiliency in the face of a sharp U.S. slowdown as the Canada's gross domestic rebounded strongly in January after the previous month's retreat. January's 0.6 per cent growth to start the year was the biggest one-month increase for the economy since April 2005 and all but reversed December's alarming 0.7 per cent contraction.
The rebound, slightly above economists' consensus of 0.5 per cent, was led by a surprising source -- manufacturing -- which increased 1.7 per cent after a 3.4 per cent fall-off in December
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Technically, investment property can be understood in the terms of buying any property with the intent of gaining return. This investment property can be any type of venture like vacant land, apartment buildings, duplex or single family homes and even any type of commercial property.
The "investment property"¯ actually is termed to the property, which the owner does not occupy or occupies only the half part. Consider these points as well regarding investment property: Recommend this article... |
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CMHC's Monthly Housing Statistics 2008 December
